Business simulations + assessments
Judgment starts where knowledge stops.
Capsim's business simulations and assessments create the conditions where judgment is built under pressure and every decision becomes evidence of who's ready.
Trusted in the classroom and across the enterprise
Raise price to protect margin?
Or hold to win share?
Raise price to protect margin?
Or hold to win share?
- Unit costsRising
- Demand signalSoftening
- Competitor responseUnknown
Avery commits.
Consequences across rounds
Production R&D Finance Raised $28 → $30 ↑Contribution margin to 34% ↓Market share to 14% ↑Inventory to $1.2M R3 | R4 R4 inherits every callAvery Chen
Round 3 of 8 · Pricing Call
Decision: raised price to $30
Outcome: demand came in soft
- Makes tradeoffs under uncertaintyobserved
- Anticipates downstream effectsdeveloping
Proof
Trusted to build readiness at scale. And to prove it.
Across the enterprise
11 GM appointments
Diageo's Horizons program develops functional experts into GM-ready enterprise leaders, building its general-manager pipeline from within.
Technical → strategic
Microsoft turns deep technical experts into leaders who think across the whole business, 95% called the experience relevant to their work.
Decisions → the P&L
Lilly's manufacturing teams learned to see how their frontline calls connect to strategy and the financial picture.
In the classroom
5× the enrollment
Dr. Hakim Meshreki put first-year students inside a real business. Enrollment climbed from 90 to 455, and students come back after class to ask what they'd do differently.
Business-ready, any major
Geoff Malleck gives humanities students real business acumen, "less strategy from a textbook, more get-your-hands-dirty."
1,000+ students
Rita Cossa scaled Capsim across three online courses, turning distributed students into decision-makers who connect theory to consequence.